90-second demo that gets trials

I swapped the slide deck for a scrub-friendly 90‑second iPad video that shows the deployment/recapture sequence and a quick benchmark, and a 7 a.m. in‑service last week turned into two trial commitments on the spot — it respects surgeon time and opens the door to talk workflow and support without veering into clinical advice. What are you using to follow up — secure link, QR card, or a one-pager — that gets opened and keeps the relationship warm?

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I stick a QR on the in‑service sign‑in that points to a mobile page with the same 90‑second iPad clip, a one‑pager, and a Calendly slot so we can book right after that 7 a.m. demo. , hospital Wi‑Fi nukes links, so I use DocSend with a short password and expirations — plus it shows who watched: https://www.docsend.com. If QR is a no‑go, I AirDrop the link in the hallway; want the landing page template?

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Quick win for me: I text a DocSend link (https://www.docsend.com) with a 24‑hour expiry right after the 90‑sec demo and call when I see the open alert — drives same‑day trial asks; if phones are a no‑go in the OR, I pre‑load the clip and AirDrop in the hallway.

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At the 7 a.m. in‑service, I use an NFC tap card on the iPad that opens a private Wistia page (https://wistia.com) with the same 90‑second deployment/recapture clip and a one‑tap “request trial” form. It beats QR in scrubs and lets me see who watched to time a follow‑up, though I keep the video saved locally in case the hospital Wi‑Fi chokes.

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@jennings1982 your tap card idea is slick; I’ve had luck sending a Showpad Smart Page with a 48‑hour expiry so they can rewatch the iPad deployment/recapture sequence on their phone, and the view alert lets me call at a good moment — email at 7 a.m… just disappears, . If the hospital Wi‑Fi’s flaky, I keep the file offline and AirDrop on the spot, then swap to the expiring link later.

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