From medical terminology to sales techniques—what’s worth investing in?
If you sell into hospitals, HFMA’s CRCR certification was the best ROI for me — after I earned it, I could “talk reimbursement” with value analysis and finance and cut cycles by mapping coverage and DRG impact (https://www.hfma.org/certification/crcr.html). Anyone else find reimbursement creds move deals faster? If you’re mostly clinic-facing, a tight MEDDICC workshop may be enough.