In year one covering 3 hospitals and 18 clinics, the breakthrough was leading with the endpoints highlighted in the pivotal data and pairing that with real access/adherence support the clinic can use the same week. I loop pharmacy, care managers, and the office lead into one plan and follow up within 24 hours so HCPs see a partner, not a pitch. If you’re jumping in, how are you framing benefits and building clinic partnerships that last?
I book the follow-up before I leave and bring a one-page playcard with two endpoints and a same-week workflow the MA can run so the office lead can greenlight in the room. When bandwidth is tight, I suggest a ‘two-patient micro-pilot’ so pharmacy and the care manager can test PA language and refill cadence without jamming the queue — it’s like laying the runway before the plane lands. Your loop aligns perfectly with that sequencing.
I’ve had the most traction by dropping a 60-second EMR dot phrase that ties the two endpoints to the clinic’s steps, then asking the office lead, “can we try this on one eligible patient before I head out?” That live run lets the MA and pharmacy flag PA/refill snags in real time, and I follow with the cleaned-up template and recap within a day; caveat — if EMR edits are locked, a laminated cheat sheet with the same steps gets you 80% there.