Ever had that moment during a demo when your impressive bone screw system takes a nosedive off the table — i swear, I nearly watched my career flash before my eyes. At a recent OR presentation, I fumbled a tray and ended up in a comedic dance to catch those screws. It’s tough explaining to a surgeon why my product has been influenced by gravity. Anyone else in the biz have a similar story?
I’ve had my own gravity-related moments too! Once, I dropped a whole demo kit while trying to impress a group of surgeons. I joked that it was my product’s way of showing how versatile it’s — before the fall,.
It’s always a heart-stopper when something takes a tumble like that! I once dropped a set of forceps right before a demo and jokingly said they were just practicing for their landing. It helped lighten the mood, but just like with your bone screws, I quickly reassured the surgeon it was more about precision than gravity. Turns out, a little humor can go a long way in those moments.
I once had a similar mishap with a tray of surgical instruments that decided to do a little ballet across the floor. It’s embarrassing but also a great icebreaker! From that day on, I make sure to secure everything before a demo — less chance for gravity to steal the show.