But ever notice how telling patients about custom braces can feel a bit like selling ice to Eskimos? Just last week, I had a client who insisted their old brace was just fine, even though it looked like it belonged in a museum. Sometimes, a little laughter goes a long way in getting them to see the benefits of modern technology. What funny experiences have you had trying to sell orthopedic devices?
It’s like trying to convince someone that wearing a tie is better than their trusty old hoodie! Sometimes we just need to share a few laughs to break through that skepticism. Ever found a way to use some humor to ease the tension before showing them the latest brace?
I totally get that struggle — just last month, I had a patient cling to their ancient brace like it was a family heirloom! Sometimes sharing a laugh about how we’ve upgraded everything from phones to shoes can help them see it might be time for an upgrade too.